At Sahm, we believe that true success is measured by the trust and satisfaction of our partners. Here, we proudly share the
voices of leading FMCG brands who experienced the value of our services first-hand. Their words reflect not only our
commitment to excellence but also the strong partnerships we continue to build across the Kingdom.
Be part of our success story.
Sahm delivers an excellent overall quality of service with merchandisers who are professional, responsive, and committed to the highest standards of execution. From date rotation and cleanliness to flawless product presentation, the team consistently ensures shelves reflect quality. Communication is seamless at every level, with daily updates, quick management reactions, and a culture of transparency that builds trust. Field teams capture live market data with high accuracy, and same-day reports empower customers to respond rapidly. Sahm takes ownership of initiatives, cascading requirements swiftly to the field and closing the loop with photographic evidence. Availability and replenishment are closely monitored, with clear insights supported by before-and-after photos. Supervisors and managers are approachable and hands-on, ensuring schedules are met and standards maintained. Whether for promotions, seasonal campaigns, or special requests, Sahm integrates every initiative with consistency across all store formats and regions in KSA. More than just a service provider, Sahm acts as an extension of the customer’s team, aligning with their vision and strategy while consistently exceeding expectations.
Marc Clifford
National Merchandising Manager
Over the past year, SAHM has consistently delivered high-quality field execution across key accounts. Their team has shown strong compliance with planograms, promotional setups, and visibility standards, while remaining agile and responsive to last-minute requests and shifting priorities. Reporting has been timely and reliable, and collaboration with internal teams has been smooth. SAHM recently demonstrated an initiative in optimizing coverage and visibility of a new product , which is believed it will positively impact efficiency and market presence in the soon future. We still have a lot of work ahead to reach our full potential together, but based on their performance so far, I confidently recommend SAHM to any organization seeking a dependable and proactive merchandising partner.
Fadi AlHakeem
Field Marketing Modern Trade Manager
ZOI in general is very much satisfied with the service provided by SAHM, the progress and developments being done is phenomenon, right from day one! The amount of work put in every week have seen us growing from stage to stage, it has created a very good visibility and placed us in a good competitive position, The second-best part of the service provided is the feedback and close communication with managers, trainings sessions on dashboards and report reading and of course timely response to calls and mails. Proud team on the ground – Merchandisers / team leaders proudly walk you through show casing the great work they have done in stores. Good communicators and enhanced with knowledge of the brand, planogram, competitors, and their weekly objectives.
Rashid Dormohamed
Head of Sales MT & E-Commerce
The Sahm team has proven its expertise, team strength, and ambitious plans that are executed on the ground day after day. We have a truly amazing and respectful partnership, and we wish Sahm continued success and progress until it becomes the number one company in the GCC providing merchandiser services. Sahm is considered one of the best service providers in the Saudi market, led by young leaders with strong and diverse expertise. The merchandisers are a living example of excellent training and planning, consistently demonstrating high professionalism and cooperation in executing all tasks. The team is characterized by flexibility and quick responsiveness to daily requests and challenges, ensuring supplier satisfaction and smooth execution. Administrative communication is always clear and detailed, with precise justifications and practical solutions that reflect transparency. Weekly reports are accurate, well-structured, and continuously developed with valuable information that meets market and client requirements. Shelf displays are organized and comprehensive, and the Shelvz system provides precise data to monitor performance and solve problems effectively.
Ayman Abd Al-Malek
National Modern Trade Manager
